IRVINE, CA – April 25, 2019 – Today, Samsung Electronics America, Inc. Introduced the opening of the present day Executive Briefing Center (EBC) in Irvine, California. 7,500 sq. Ft. Brand new facility functions the total Samsung digital show, commercial TV and display portfolio. The new place is the 0.33 briefing center for Samsung in the United States behind New Jersey and New York and the primary in California. The EBC could be open five days every week from nine a.M. – five p.M. PDT and is within the center of Orange County.
“Samsung has a rich record of progressive display answers and we are pleased with the opportunity to showcase our technology, built for business at the brand new EBC,” stated Mario DiAntonio, Team Leader – B2B Technical Account Management at Samsung Electronics America. “This global-class center can be an area wherein we can spotlight the today’s in modern display technologies, designed to power meaningful engagement and accelerate the boom in the enterprise.”
Samsung leaders will host everything from consumer meetings to large occasions and workshops at the new EBC. Recently released statistics from IHS Markit, the main issuer of virtual signage marketplace statistics, identified Samsung because the pinnacle promoting the brand in the industry given that 2009. According to the IHS Technology file “Public Display Market Tracker,” Samsung accounted for 25.8% of the global marketplace proportion for digital signage unit sales in 2018. Samsung gives generation that fulfills the increasing needs of today’s corporations, offers the possibility to transform workspaces and create new, immersive reviews for customers.
The EBC will feature the beneath technologies, among others.

Samsung’s 146-inch “The Wall” is the world’s first modular, MicroLED display that can provide excessive black and natural colors along with exquisite brightness and assessment. Its zero.8 mm-pixel pitch promises close to best viewing from any perspective. Additionally, the bezel-less design enables the individual modules of The Wall to suit collectively seamlessly, casting off boundaries to display screen size and making it tough to tell in which the display screen ends, and the wall starts.
Intelligent 8K Digital Signage
The new Samsung QLED 8K Signage pairs the market’s highest resolution show with Artificial Intelligence (AI) upscaling technology to supply lifelike images and allow users to enjoy immersive viewing reports. The AI upscaling era inside the commercial presentations captures the eye of customers which includes store owners and advertisers. The new narrow design, at much less than 40mm deep, gives trouble-loose set up and with Samsung’s superior optical era, the display screen blends into nearly any environment. With a decision of 7,680 x 4,320 pixels, individual pixels in a photo end up imperceptible to the human eye. The QLED 8K display supplies more desirable shade presentation thru local dimming and Quantum Light Control as well as features HDR10+ along with 4,000nit top brightness. Installation is predicted to begin this summer season.
LED Displays for Commercial Settings
Samsung’s IF Series displays in best pixel pitch P1.2 and P1. Five may also be featured at the EBC. The displays leverage LED HDR scene model generation to exhibit a detailed and realistic photograph. Samsung LED Display IF Series reach peak brightness ranges nearly two instances better than widespread LED maximum brightness norms. Often, conventional LED displays warfare to provide crimson, inexperienced and blue color shades appropriately and without distortion in low grayscale settings. The IF Series presentations alleviate those demanding situations through a completely unique grayscale control set of rules that continues steady R/G/B gradation for stepped forward coloration accuracy. As a result, low-brightness indoor environments, together with galleries, museums, and stores, can display content material at the most advantageous quality with uniform and specific coloration expression.

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